
How Effective Website Design Can Help Small Businesses Navigate COVID-19
In fact, a Proceedings of the National Academy of Sciences of the United States of America (PNAS) survey found that roughly 43% of the 5,800 participating small businesses had to shut down temporarily, largely due to reductions in demand and employee health concerns. As a result of these closures, companies have been forced to adapt and shift their activities to the online sphere. This is likely one of the many reasons we’ve seen such a noticeable uptick in online activity since the pandemic began. How COVID-19 Changed Customer Behaviors? Akamai, the content-delivery, cloud, and cybersecurity company that comprises a large part of the Internet, has reported seeing a more than 50% increase in daily traffic than the average day pre-COVID. Clearly, businesses and consumers alike are in the process of adapting to the…